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[PMID]:27955858
[Au] Autor:González-Enguita C
[Ad] Endereço:Servicio de Urología, Hospital Universitario Fundación Jiménez Díaz, Hospitales de asistencia pública del grupo QuirónSalud, Madrid, España. Electronic address: cgenguita@fjd.es.
[Ti] Título:Comment to «Costs and hospital procedures in an urology department of a tertiary hospital. Analysis of groups related by their diagnosis¼.
[Ti] Título:Comentario a «Costes y procesos hospitalarios en un servicio de urología de un hospital terciario. Análisis de los grupos relacionados por el diagnóstico¼..
[So] Source:Actas Urol Esp;41(6):409-410, 2017 Jul - Aug.
[Is] ISSN:1699-7980
[Cp] País de publicação:Spain
[La] Idioma:eng; spa
[Mh] Termos MeSH primário: Centros de Atenção Terciária
Urologia
[Mh] Termos MeSH secundário: Custos e Análise de Custo
Seres Humanos
Unidade Hospitalar de Urologia/economia
[Pt] Tipo de publicação:JOURNAL ARTICLE; COMMENT
[Em] Mês de entrada:1708
[Cu] Atualização por classe:170825
[Lr] Data última revisão:
170825
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:161214
[St] Status:MEDLINE


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[PMID]:27492777
[Au] Autor:Batura D; Hashemzehi T; Lee T; Mahbubani K; Ally M; Figaszewska MJ; Kavia R
[Ad] Endereço:Department of Urology, London North West Healthcare NHS Trust, Watford Road, Harrow, London, HA1 3UJ, UK. deepakbatura@gmail.com.
[Ti] Título:Beneath the tip of the iceberg: using electronic referrals to map the unquantified burden of clinical activity in a urology service.
[So] Source:Int Urol Nephrol;48(11):1751-1755, 2016 Nov.
[Is] ISSN:1573-2584
[Cp] País de publicação:Netherlands
[La] Idioma:eng
[Ab] Resumo:INTRODUCTION: The aim of this study was to inform health policy by demonstrating the benefits of an electronic referral (e-referral) system to study inpatient referrals to urology departments. METHODS: London North West Healthcare NHS Trust has over 800 beds and several secondary and tertiary care services. In January 2014, we designed an e-referral form to requisition urology input for in-patients using the Integrated Clinical Environment (ICE) platform. We retrospectively reviewed e-referral records from February to December 2014 for patient demography, the referring service and disease groups triggering a referral. RESULTS: There were 1192 referrals. There was a median of 107 e-referrals per month (IQR 97-123, range 91-132) and 4 per day (IQR 2-6, range 0-12). Weekend e-referrals were 127 (median 1, IQR 0-2, range 0-5) with 1065 e-referrals on weekdays (median 4, IQR 3-6, range 0-12). A total of 848 (71.1 %) patients were male, and 344 (28.9 %) were female. Patients' mean age was 63 (SD 21) years. Almost half (550, 46 %) were acute referrals. Amongst the acute referrals, the majority (466, 84.7 %) arose from A&E. From the non-acute conditions, 381 (59.3 %) patients were from the medical specialities and 246 (38.3 %) from surgical disciplines. The three largest disease categories were urolithiasis (287, 24.1 %), haematuria (185, 15.5 %) and for ex-catheterisation (102, 8.6 %). A qualitative review showed the strengths and weaknesses of the system, enabling improvements in operational efficiency. CONCLUSION: An e-referral system monitors activity accurately. Systemic improvement in referral pathways would lead to better patient care and enable services to factor in the unseen component of workload and prompt realistic staffing.
[Mh] Termos MeSH primário: Serviço Hospitalar de Emergência/estatística & dados numéricos
Encaminhamento e Consulta/estatística & dados numéricos
Especialidades Cirúrgicas/estatística & dados numéricos
Doenças Urológicas
Unidade Hospitalar de Urologia/utilização
[Mh] Termos MeSH secundário: Adulto
Idoso
Idoso de 80 Anos ou mais
Registros Eletrônicos de Saúde
Feminino
Seres Humanos
Pacientes Internados/estatística & dados numéricos
Masculino
Meia-Idade
Estudos Retrospectivos
Doenças Urológicas/diagnóstico
Doenças Urológicas/terapia
[Pt] Tipo de publicação:JOURNAL ARTICLE
[Em] Mês de entrada:1707
[Cu] Atualização por classe:171102
[Lr] Data última revisão:
171102
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:160806
[St] Status:MEDLINE


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[PMID]:27000284
[Au] Autor:Romics I; Romics M
[Ad] Endereço:Urologische Klinik, Semmelweis Universität, VIII. Ülloi út 78/b, 1082, Budapest, Ungarn. romics.imre@med.semmelweis-univ.hu.
[Ti] Título:[Scientific activity of the University Urological Department in Budapest after WWII (1946-1956)].
[Ti] Título:Wissenschaftliche Aktivität der Urologischen Klinik in Budapest in der Nachkriegszeit (1946-1956)..
[So] Source:Urologe A;55(4):534-8, 2016 Apr.
[Is] ISSN:1433-0563
[Cp] País de publicação:Germany
[La] Idioma:ger
[Ab] Resumo:The authors studied the publications written by the staff of the University Department of Urology in Budapest, Hungary between 1946 and 1956. The collection was contributed on the occasion of Professor Babics's 10-year-long chairmanship. Over a period of 10 years, 214 papers were published by 15 urologists, including 3 books and 3 PhD theses; 16 papers were published in German, 22 in English, 2 in French, and 1 in Italian. The most frequent topic of the papers (26) was basic science (e.g., ureter motility, lymph circulation, intrarenal pressure condition). Other papers dealt with nephrology, artificial kidneys, TURP, and nephron-sparing renal surgery. Some articles examined various types of malignant tumors and benign prostatic hyperplasia, while 17 publications focused on the topic of andrology. Tuberculosis was also discussed by the authors. Despite political isolation, the communist dictatorship, poverty, the lack of health equipment, physicians educated before WWII with their work morality and hard work managed to perform contemporary clinical and basic scientific research.
[Mh] Termos MeSH primário: Centros Médicos Acadêmicos/história
Pesquisa Biomédica/história
Manuscritos Médicos como Assunto/história
Doenças Urológicas/história
Unidade Hospitalar de Urologia/história
II Guerra Mundial
[Mh] Termos MeSH secundário: História do Século XX
Seres Humanos
Ciência/história
[Pt] Tipo de publicação:HISTORICAL ARTICLE; JOURNAL ARTICLE
[Em] Mês de entrada:1701
[Cu] Atualização por classe:171116
[Lr] Data última revisão:
171116
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:160323
[St] Status:MEDLINE
[do] DOI:10.1007/s00120-015-4026-6


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[PMID]:26511945
[Au] Autor:Lenssen R; Heidenreich A; Schulz JB; Trautwein C; Fitzner C; Jaehde U; Eisert A
[Ad] Endereço:Hospital Pharmacy, University Hospital RWTH Aachen, Steinbergweg 20, 52074, Aachen, Germany. rlenssen@ukaachen.de.
[Ti] Título:Analysis of drug-related problems in three departments of a German University hospital.
[So] Source:Int J Clin Pharm;38(1):119-26, 2016 Feb.
[Is] ISSN:2210-7711
[Cp] País de publicação:Netherlands
[La] Idioma:eng
[Ab] Resumo:BACKGROUND: During the last decades, pharmaceutical care services have been developed and implemented to optimize drug therapies and ensure medication safety. To investigate the need for pharmaceutical care services, drug-related problems can be measured. OBJECTIVE: Thus, the aim of this study was to analyse number, type and occurrence of drug-related problems in different clinical departments. SETTING: A pharmaceutical care service was established on general wards in Urology, Neurology and Gastroenterology at the University Hospital RWTH Aachen, Germany. METHOD: For each of a total of 306 patients, a pharmacist conducted an extended medication history, performed medication reconciliation, conducted medication safety checks and if drug-related problems were discovered, gave valid recommendations to the attending healthcare team. Drug-related problems were classified using the APS-Doc system. For statistical analyses, SAS(®) 9.1.3, SAS Institute, Cary NC, USA was applied. The project was approved by the local ethics committee. MAIN OUTCOME MEASURE: Type, occurrence and frequency of DRP in different medical departments. RESULTS: On average, 2.3 drug-related problems per patient were documented for all three departments. Drug-related problems were found in each category of the APS-Doc system. The most pronounced drug-related problems found were drug-drug interactions (34.6 %). 37 % of the identified drug-related problems occurred before hospital admission, 27 % during transitional care, and 36 % on the ward. Subgroup analysis revealed specific drug-related problem patterns for each clinical department. The number of drug-related problems was found to be associated with the number of drugs and age. CONCLUSION: Drug-related problems frequently occur in all investigated clinical departments. A holistic pharmaceutical care service could be an option to address this issue. In case of limited resources, individual drug-related problem patterns can be used as a basis for a tailored pharmaceutical care service. As number of drugs and age have been shown to be significant risk factors, it is crucial that the healthcare team including the pharmacist pays special attention to elderly patients and those with polymedication.
[Mh] Termos MeSH primário: Efeitos Colaterais e Reações Adversas Relacionados a Medicamentos/prevenção & controle
Gastroenterologia
Hospitais Universitários
Prescrição Inadequada/prevenção & controle
Reconciliação de Medicamentos
Conduta do Tratamento Medicamentoso
Neurologia
Serviço de Farmácia Hospitalar
Unidade Hospitalar de Urologia
[Mh] Termos MeSH secundário: Sistemas de Notificação de Reações Adversas a Medicamentos
Fatores Etários
Idoso
Idoso de 80 Anos ou mais
Comportamento Cooperativo
Interações Medicamentosas
Efeitos Colaterais e Reações Adversas Relacionados a Medicamentos/epidemiologia
Feminino
Alemanha/epidemiologia
Seres Humanos
Comunicação Interdisciplinar
Masculino
Meia-Idade
Equipe de Assistência ao Paciente
Segurança do Paciente
Polimedicação
Medição de Risco
Fatores de Risco
[Pt] Tipo de publicação:JOURNAL ARTICLE; RESEARCH SUPPORT, NON-U.S. GOV'T
[Em] Mês de entrada:1612
[Cu] Atualização por classe:171031
[Lr] Data última revisão:
171031
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:151030
[St] Status:MEDLINE
[do] DOI:10.1007/s11096-015-0213-1


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[PMID]:25772124
[Au] Autor:Carey K; Davis NF; Elamin S; Ahern P; Brady CM; Sweeney P
[Ad] Endereço:Department of Urology, Mercy University Hospital, Cork, Ireland.
[Ti] Título:A novel rapid access testicular cancer clinic: prospective evaluation after one year.
[So] Source:Ir J Med Sci;185(1):215-8, 2016 Feb.
[Is] ISSN:1863-4362
[Cp] País de publicação:Ireland
[La] Idioma:eng
[Ab] Resumo:BACKGROUND: Our institution has recently developed a rapid access outpatient clinic to investigate men with testicular lumps and/or pain suspicious for testicular cancer (TCa). AIMS: To present our experience after 12 months. METHODS: All referrals to the rapid access testicular clinic (RATC) clinic were prospectively analysed from 01/01/2013 to 01/01/2014. The primary outcome variable was incidence of TCa in the referred patient cohort. Secondary outcome variables were waiting times prior to clinical review and waiting times prior to radical orchidectomy in patients diagnosed with TCa. RESULTS: Seventy-four new patients were referred to the RATC during the 1-year period and the mean age was 34 (range 15-81 years). TCa was the most common diagnosis and was found in 18 (25 %) patients. Patients diagnosed with TCa underwent radical orchidectomy, a median of 3 (range 1-5) days after their initial GP referral. Patients requiring surgical intervention for benign scrotal pathology underwent their procedure a median of 32 (range 3-61) days after their initial referral. Of the 18 patients diagnosed with TCa, 9 (50 %) were diagnosed with a seminomatous germ cell tumour on histopathology. CONCLUSION: The RATC is a new initiative in Ireland that provides expedient and definitive treatment of patients with newly diagnosed TCa. Early treatment will ultimately improve long-term prognosis in this patient cohort.
[Mh] Termos MeSH primário: Assistência Ambulatorial/utilização
Acesso aos Serviços de Saúde/estatística & dados numéricos
Neoplasias Embrionárias de Células Germinativas/terapia
Encaminhamento e Consulta/estatística & dados numéricos
Neoplasias Testiculares/terapia
[Mh] Termos MeSH secundário: Adulto
Idoso
Idoso de 80 Anos ou mais
Seres Humanos
Incidência
Irlanda/epidemiologia
Masculino
Meia-Idade
Neoplasias Embrionárias de Células Germinativas/epidemiologia
Orquiectomia/utilização
Estudos Prospectivos
Neoplasias Testiculares/epidemiologia
Fatores de Tempo
Unidade Hospitalar de Urologia/utilização
Adulto Jovem
[Pt] Tipo de publicação:JOURNAL ARTICLE
[Em] Mês de entrada:1608
[Cu] Atualização por classe:171105
[Lr] Data última revisão:
171105
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:150317
[St] Status:MEDLINE
[do] DOI:10.1007/s11845-015-1273-x


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[PMID]:26588856
[Au] Autor:Romics I
[Ad] Endereço:Budapest, Ülloi út 78/B, 1082.
[Ti] Título:[The history of urology in Hungary from Balassa until the recent past].
[Ti] Título:A hazai urológia története Balassától a közelmúltig..
[So] Source:Orv Hetil;156(48):1966-76, 2015 Nov 29.
[Is] ISSN:0030-6002
[Cp] País de publicação:Hungary
[La] Idioma:hun
[Mh] Termos MeSH primário: Docentes de Medicina/história
Doenças Urológicas/história
Unidade Hospitalar de Urologia/história
Urologia/história
[Mh] Termos MeSH secundário: Academias e Institutos/história
Europa (Continente)
História do Século XIX
História do Século XX
História do Século XXI
Seres Humanos
Hungria
Liderança
Faculdades de Medicina/história
Doenças Urológicas/terapia
Urologia/educação
Unidade Hospitalar de Urologia/organização & administração
[Pt] Tipo de publicação:BIOGRAPHY; HISTORICAL ARTICLE; JOURNAL ARTICLE; PORTRAITS
[Ps] Nome de pessoa como assunto:Balassa J; Antal G; Illyés G; Noszkay A; Babits A; Huth T
[Em] Mês de entrada:1602
[Cu] Atualização por classe:151121
[Lr] Data última revisão:
151121
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:151122
[St] Status:MEDLINE
[do] DOI:10.1556/650.2015.HO2536


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[PMID]:26450092
[Au] Autor:Müller G; Otto U
[Ad] Endereço:Urologisches Kompetenzzentrum für die Rehabilitation (UKR), Kliniken Hartenstein, Günter-Hartenstein-Straße 8, 34537, Bad Wildungen, Deutschland.
[Ti] Título:[Quality of life, psychological distress, and social outcomes after radical prostatectomy. Results from a urology competence center for rehabilitation].
[Ti] Título:Lebensqualität, psychische Belastung und sozialmedizinisches Outcome nach radikaler Prostatektomie : Ergebnisse aus dem Urologischen Kompetenzzentrum für die Rehabilitation..
[So] Source:Urologe A;54(11):1555-63, 2015 Nov.
[Is] ISSN:1433-0563
[Cp] País de publicação:Germany
[La] Idioma:ger
[Ab] Resumo:BACKGROUND: Quality of life is an important parameter for quality assurance of the results. After radical prostatectomy, quality of life is often limited. The degree of urinary incontinence correlates significantly with quality of life. RESULTS: Oncological and functional results are significantly decreased with the age of the patients. On the other hand, the psychological distress of younger patients is significantly greater than in the elderly. In the relative short period of 3-4 weeks of an inpatient rehabilitation in our urology competence center for rehabilitation, the mean decrease of urinary loss (24-h pad test) was 44.4 %. Psychological distress also decreased significantly as measured by the questionnaire on psychological distress FBK-R10 (p < 0.001). CONCLUSIONS: With this, quality of life significantly increased in all function and symptom scales of the QLQ-C30. Thus, this makes reintegration into social life easier. The return to work rate of employed persons after our specific urological rehabilitation program following radical prostatectomy was 87 %.
[Mh] Termos MeSH primário: Complicações Pós-Operatórias/psicologia
Prostatectomia/psicologia
Neoplasias da Próstata/psicologia
Neoplasias da Próstata/cirurgia
Qualidade de Vida/psicologia
Incontinência Urinária/psicologia
[Mh] Termos MeSH secundário: Causalidade
Comorbidade
Alemanha/epidemiologia
Seres Humanos
Incidência
Masculino
Meia-Idade
Satisfação do Paciente/estatística & dados numéricos
Complicações Pós-Operatórias/epidemiologia
Prevalência
Prostatectomia/estatística & dados numéricos
Neoplasias da Próstata/epidemiologia
Centros de Reabilitação/estatística & dados numéricos
Fatores de Risco
Resultado do Tratamento
Incontinência Urinária/epidemiologia
Unidade Hospitalar de Urologia/estatística & dados numéricos
[Pt] Tipo de publicação:ENGLISH ABSTRACT; JOURNAL ARTICLE
[Em] Mês de entrada:1608
[Cu] Atualização por classe:170916
[Lr] Data última revisão:
170916
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:151010
[St] Status:MEDLINE
[do] DOI:10.1007/s00120-015-3849-5


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[PMID]:26337171
[Au] Autor:Latz P; Merseburger AS
[Ad] Endereço:Klinik und Poliklinik für Urologie, Universitätsklinikum Schleswig-Holstein, Campus Lübeck, Ratzeburger Allee 160 (Haus 13), 23538, Lübeck, Deutschland, philipp.latz@uksh.de.
[Ti] Título:[Urological Clinic of the University Hospital of Lübeck: Founding and history of the urology department in the second half of the 20th century].
[Ti] Título:Die Klinik für Urologie am Universitätscampus Lübeck: Entstehung und Geschichte einer urologischen Abteilung in der zweiten Hälfte des 20. Jahrhunderts..
[So] Source:Urologe A;54(9):1294-300, 2015 Sep.
[Is] ISSN:1433-0563
[Cp] País de publicação:Germany
[La] Idioma:ger
[Ab] Resumo:The history of the Urological Clinic of the University Hospital of Lübeck reaches back to the 1970s when the clinic was part of the Department of Surgery. In many German university hospitals, the urological departments became an independent clinic in the 1960s and 1970s. There was no Chair for Urology in Lübeck until 1983 when Alfred Hofstetter was inaugurated as first Professor of Urology in Lübeck. Under his guidance, the scientific focus was on laser research and its clinical use. From 1989-1990, Wolfgang Knipper was provisional director of the clinic until Dieter Jocham became successor of Hofstetter. The effect of BCG in nonmuscle invasive bladder cancer and cystoscopy with photodynamic diagnostics were two large fields of research during the Jocham era. The increased development of laparoscopic techniques for the urological surgeon was also part of this time. After Jocham's retirement, the clinic was temporarily led by the Department of Surgery. Currently, the clinic is again under urological reign: Karl-Dietrich Sievert was head of department until May 2015, when Axel Merseburger accepted the position as the Director of the Clinic.
[Mh] Termos MeSH primário: Hospitais Universitários/história
Liderança
Doenças Urológicas/história
Unidade Hospitalar de Urologia/história
Urologia/história
[Mh] Termos MeSH secundário: Alemanha
História do Século XX
Seres Humanos
[Pt] Tipo de publicação:ENGLISH ABSTRACT; HISTORICAL ARTICLE; JOURNAL ARTICLE
[Em] Mês de entrada:1606
[Cu] Atualização por classe:170916
[Lr] Data última revisão:
170916
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:150905
[St] Status:MEDLINE
[do] DOI:10.1007/s00120-015-3947-4


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[PMID]:26287920
[Au] Autor:Clarke R; Hackbarth AS; Saigal C; Skootsky SA
[Ad] Endereço:R. Clarke is medical director for quality, University of California, Los Angeles (UCLA) Faculty Practice Group, and assistant clinical professor, Department of Medicine, David Geffen School of Medicine at UCLA, Los Angeles, California.A.S. Hackbarth is manager, Value Analytics Team, UCLA (University of California, Los Angeles) Health, Los Angeles, California.C. Saigal is vice chair, Department of Urology, and professor, Department of Urology, David Geffen School of Medicine at UCLA, Los Angeles, California.S.A. Skootsky is chief medical officer, University of California, Los Angeles (UCLA) Faculty Practice Group, and professor, Department of Medicine, David Geffen School of Medicine at UCLA, Los Angeles, California.
[Ti] Título:Building the Infrastructure for Value at UCLA: Engaging Clinicians and Developing Patient-Centric Measurement.
[So] Source:Acad Med;90(10):1368-72, 2015 Oct.
[Is] ISSN:1938-808X
[Cp] País de publicação:United States
[La] Idioma:eng
[Ab] Resumo:PROBLEM: Evolving payer and patient expectations have challenged academic health centers (AHCs) to improve the value of clinical care. Traditional quality approaches may be unable to meet this challenge. APPROACH: One AHC, UCLA Health, has implemented a systematic approach to delivery system redesign that emphasizes clinician engagement, a patient-centric scope, and condition-specific, clinician-guided measurement. A physician champion serves as quality officer (QO) for each clinical department/division. Each QO, with support from a central measurement team, has developed customized analytics that use clinical data to define targeted populations and measure care across the full treatment episode. OUTCOMES: From October 2012 through June 2015, the approach developed rapidly. Forty-three QOs are actively redesigning care delivery protocols within their specialties, and 95% of the departments/divisions have received a customized measure report for at least one patient population. As an example of how these analytics promote systematic redesign, the authors discuss how Department of Urology physicians have used these new measures, first, to better understand the relationship between clinical practice and outcomes for patients with benign prostatic hyperplasia and, then, to work toward reducing unwarranted variation. Physicians have received these efforts positively. Early outcome data are encouraging. NEXT STEPS: This infrastructure of engaged physicians and targeted measurement is being used to implement systematic care redesign that reliably achieves outcomes that are meaningful to patients and clinicians-incorporating both clinical and cost considerations. QOs are using an approach, for multiple newly launched projects, to identify, test, and implement value-oriented interventions tailored to specific patient populations.
[Mh] Termos MeSH primário: Centros Médicos Acadêmicos/normas
Assistência Centrada no Paciente
Hiperplasia Prostática/terapia
Unidade Hospitalar de Urologia/normas
[Mh] Termos MeSH secundário: Centros Médicos Acadêmicos/economia
California
Análise Custo-Benefício
Seres Humanos
Masculino
Avaliação de Processos e Resultados (Cuidados de Saúde)
Desenvolvimento de Programas
Avaliação de Programas e Projetos de Saúde
Qualidade da Assistência à Saúde
Unidade Hospitalar de Urologia/economia
[Pt] Tipo de publicação:JOURNAL ARTICLE; RESEARCH SUPPORT, NON-U.S. GOV'T
[Em] Mês de entrada:1608
[Cu] Atualização por classe:160324
[Lr] Data última revisão:
160324
[Sb] Subgrupo de revista:AIM; IM
[Da] Data de entrada para processamento:150820
[St] Status:MEDLINE
[do] DOI:10.1097/ACM.0000000000000875


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[PMID]:26077302
[Au] Autor:Wiedemann A; Gellisch O; Abrolat J; Füsgen I; Heppner HJ
[Ad] Endereço:Urologische Abteilung, Evangelisches Krankenhaus Witten.
[Ti] Título:[From a Service to a Brand: TUR-Room Inspection, Patient Journals, After-Sales Greetings in the Witten Marketing Concept].
[Ti] Título:Von der Dienstleistung zur Marke: TUR-Raum-Führung, Patientenzeitschrift und After-Sales-Grüße im Wittener Marketingkonzept..
[So] Source:Aktuelle Urol;46(3):206-10, 2015 May.
[Is] ISSN:1438-8820
[Cp] País de publicação:Germany
[La] Idioma:ger
[Ab] Resumo:Marketing in economic systems means to create a brand in a competitive surrounding to serve customers as a target. Thereby, elements of marketing are product policy and pricing as well as distribution. Due to the fact that not only products and services are almost not modifiable at all and that price variation is impossible due to the DRG system but also common distribution channels, such as retail or wholesale, are prohibited, the fist mentioned marketing elements are of special importance. Primary customers are the referring physicians who are well served by medical education or presentations, which belong to the common facilities of a hospital department. Nowadays one can observe an increasing mobility of patients and an increasing willingness to inform themselves about medical topics and the service provider behind them. In conclusion, the maintenance of patients is a growing field for the economic success of a hospital or a hospital department. The marketing elements are ruled by the "Heilmittelwerbegesetz" and must fulfill the standards which are defined by this statute. Patient´s journals, a guided tour around the procedure rooms with technical equipment, an after-sales postcard and the participation in events not only with medical contents, such as fairs, can help to steadily establish an image, for example, as an ambitious and caring service provider.
[Mh] Termos MeSH primário: Assistência à Saúde/organização & administração
Marketing de Serviços de Saúde/organização & administração
Folhetos
Aceitação pelo Paciente de Cuidados de Saúde
Educação de Pacientes como Assunto/organização & administração
Participação do Paciente
Unidade Hospitalar de Urologia/organização & administração
Urologia/organização & administração
[Mh] Termos MeSH secundário: Comércio
Alemanha
[Pt] Tipo de publicação:JOURNAL ARTICLE
[Em] Mês de entrada:1612
[Cu] Atualização por classe:161230
[Lr] Data última revisão:
161230
[Sb] Subgrupo de revista:IM
[Da] Data de entrada para processamento:150617
[St] Status:MEDLINE
[do] DOI:10.1055/s-0035-1555705



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BIREME/OPAS/OMS - Centro Latino-Americano e do Caribe de Informação em Ciências da Saúde